6 Proven Strategies to Boost Your Startup’s Time to Market

Why do startups need faster software development?

Starting an entrepreneurial journey is challenging in today’s competitive business environment. Today’s startups face a market of constant instability and disruption due to significant changes in consumer behavior, technological advancements, and intense competition. Hence, they must develop innovative solutions to avoid losing out on revenue and market share to competitors who epitomize agility, creativity, and visionary thinking.

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• A Gartner survey states that 45% of Product Launches Are Delayed by at Least One Month!
• CB Insights found that 70% of startup tech companies fail

Aren’t these scary findings?

It also makes you wonder why such a high failure rate exists.

Challenges Faced by Startups

Startups must overcome a maze of obstacles to bring their vision to fruition. Since Technology and innovation are constantly evolving, it is much more difficult for startups trying to make their mark.

Let’s look at the top 6 prevalent challenges:

• Time constraints: Startups often operate in a fast-paced environment, where the need to deploy products rapidly can lead to a lack of attention to detail and a rush to meet deadlines.

• Managing technical debt: Technical debt can arise when crucial steps in the software development process, such as testing, are not prioritized, creating a backlog of issues that impede subsequent development efforts.

• Compliance with regulatory requirements: Startups may need to follow several regulatory guidelines depending on their business and maintain the audit artifacts available at all times.

• Scaling challenges: As startups grow, their software development and testing processes need to scale as well.

• Inadequate testing infrastructure: Startups may not have the necessary infrastructure, such as testing environments, test automation tools, and performance testing platforms, to support effective testing.

• Lack of experience in product testing: Many startups do not have dedicated testing resources and access to the latest testing tools and technology innovations. This can lead to inadequate testing, which might eventually cause product failures and customer dissatisfaction.

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6 Strategies for Accelerating Product Releases

Time is of the ultimate essence when it comes to product releases. Embracing speed and time to market becomes not just a strategy, but a vital lifeline for startups daring to disrupt and dominate their respective industries. To stay ahead of the game, they need to find ways to shorten their time to market and speed up product releases.

Let’s look at some methods you adopt to accelerate product releases:

1. Adopt agile methodologies

To launch a high-quality product quickly, startups can adopt agile methodologies like Scrum and Kanban, as they promote iterative and incremental development. By releasing an MVP early on, you can gather feedback from your customers and make changes as needed.

Startups that value adaptability, collaboration, and rapid iteration can expedite their development and testing processes, leading to faster and more successful product launches.

2. Leverage automation tools and services for testing and deployment

Automated deployment tools, such as Docker and Kubernetes, can speed up the deployment process and reduce downtime.

AI-powered automated testing services like Webomates can help startups detect bugs and other issues more quickly. As a result, you can concentrate more on what truly matters – creating fantastic products and growing your business – and spend less time debugging.

Know more about the importance of defect triaging here: Defect triage: The catalyst in bug resolution process

3. Embrace DevOps and Automation

As speed and efficiency are more important than ever, today’s savvy startups are turning to DevOps and automation to accelerate their development processes and gain a competitive edge.

By embracing DevOps practices, you can remove silos, enhance communication, streamline development, and quicken product releases. However, DevOps is more than just collaboration – it’s also about automation. By automating tasks such as testing, building, and deploying code changes, startups can prioritize mission-critical items.

4. Implement Continuous Integration (CI), Continuous Delivery (CD), and Continuous Testing (CT) trifecta!

For startups aiming to accelerate their code release and automate their entire development lifecycle, the combination of CI/CD/CTis the ultimate game-changer.

CI focuses on automated and shift-left testing to improve code integration and catch potential defects early in the development stage.

CD streamlines code delivery by deploying changes to testing and/or production environments after the build stage. However, it’s not enough to stop there.

CT automates testing with every developer commit, ensuring early bug detection and rectification, thus minimizing the risk of expensive errors later on.

5. Use cloud-based development and testing tools

Cloud-based development tools, such as AWS and Azure, can help startups shift their focus to development and testing, rather than managing hardware and infrastructure.

To prevent configuration drift and errors that can occur after a release, startups can adopt an Infrastructure as Code approach that is version-controlled, ensuring that the development, testing, and production environments are identical.

6. Get customer feedback early and often

Rather than spending months building a product that the customers may not like, startups should seek customer feedback from the beginning and integrate it into their product development process.

This accelerates product development, allowing startups to release updated and enhanced features, functionality, and user experience.

How Webomates can help you Accelerate Testing

Our mission is to “Help the teams test better. And faster!”

Webomates understands the dynamics required to accelerate product development and testing. Our Testing as a Service helps you scale with agility and overcome the typical testing bottlenecks.

1. Stay audit-ready and compliant

Webomates CQ portal’s reporting and auditing capability ensures the customer platform is always compliant.

Explore how we helped TMRW get FDA compliant with our audit capability!

2. Accelerate testing from months to weeks, days to hours

Each release of a new product or enhancement to an existing release increases the complexity of testing and effective regression testing can greatly mitigate the business risk. Webomates helps you scale up by getting build checks done via the below regression services that provide the maximum quality.

3. Use our AI-powered tools to your advantage

Our tools like AI Defect Predictor can help you minimize testing risks and costs while maximizing business value. The tool identifies and generates True Pass and True Fail reports along with a detailed analysis of automation failures, enabling your development team to reduce their triage time.

Our intelligent test automation solutions support developers to operate with quality and agility. What usually takes others a week, Webomates provides full feature testing results in just 24 hours, and module testing results in as little as 8 hours with healed test cases.

4. Protect your application from expensive data breaches and malicious attacks

Webomates offers a comprehensive range of testing services, including Security testing, Exploratory Testing, and Performance Testing.

These testing methodologies are designed to identify potential vulnerabilities, and any performance bottlenecks and fine-tune your application for optimal performance, even during peak usage periods.

5. Deploy faster. And better.

Webomates, having attained the prestigious AWS DevOps competency status, embraces DevOps as an integral practice seamlessly woven into their DevOps chain. Its Continuous Testing solution helps accelerate your team’s feature velocity and ensure rapid and frequent quality releases.

6. Reduce your testing infrastructure costs.

Webomates platform is designed to adapt to your specific needs, allowing you to scale your testing efforts effortlessly. Our cloud-native platform and suite of 14 AI tools provide a complete solution for functional and non-functional testing of applications.

From test case estimation to test model generation, our tools can reduce your setup time from months to weeks. This means you can save time and resources while embracing the power of Intelligent Automation for efficient and optimized application testing.

The Path Forward

Take a closer look at our success stories and discover how Webomates testing services have benefitted multiple teams and organizations to evolve their customer satisfaction! Still not convinced? Then try our latest offering – Webo.Ai.

 Webo.Ai is designed exclusively for startups looking to accelerate their speed of product releases. To register for a 2 month free trial, simply click on this link and get started.

Don’t miss out on the opportunity to be the leader – partner with us to accelerate your testing and watch your productivity soar!

Tags: accelerating product releases, agile methodologies, DevOps, Software Testing