Digital Marketing Specialist (US B2B Focus)

We’re Hiring! Email your CV at recruitment@webomates.com

Experience 2-5 years | Location: Remote, Anywhere in India  || Employment Type: Full Time | Reporting: Availability to participate in scheduled calls with the CEO and COO twice a week in EST time (up to 2:00PM EST)

Webomates is looking for a highly motivated Digital Marketing Specialist with a strong focus on B2B lead generation within the US market. The ideal candidate should have proven experience in directing digital marketing campaigns across various platforms including paid search, LinkedIn, display ads, and multiple social media channels. In this role, you’ll play a key role in developing and executing our digital marketing strategy, driving brand awareness, and generating leads.

Key Responsibilities

• Lead and direct the digital marketing, content and design team to develop, implement, and optimize campaigns across paid search, LinkedIn, display ads, and social media.
• Focus on generating qualified leads for US B2B customers 
• Monitor campaign performance, analyze data, and provide actionable insights to improve lead generation and maximize ROI.
• Proficiency in using digital marketing tools such as Google Analytics, SEMrush, and HubSpot.
• Conduct A/B tests to continuously improve the performance of digital campaigns.
• Stay up-to-date on the latest digital marketing trends and technologies.
• Require to work with the stakeholders for presenting reports & provide analysis.

Must have:

• Bachelor’s degree in marketing, business, or a related field preferred.
• 2-5 years of proven experience in digital marketing with a focus on B2B lead generation in the US market.
• Strong understanding of digital marketing principles and best practices (SEO, Youtube Organic Growth, SEM, social media marketing, email marketing, Google Ads etc.)
• Proven track record in creating and executing digital marketing campaigns that generate high-quality leads for B2B customers.
• Work & coordinate with vendors.
• Strong communication and interpersonal skills.
• Experience working for SaaS product 

What’s in it for you

• Competitive pay benefits
• 100% Remote Work: Flexibility to work from anywhere
• Work in a fast-paced startup that’s quickly growing